4 Reasons your PPC Landing Page should be a Chatbot
Unless you’ve been living under a rock for the last few years, you’ll know that chatbots are red hot in the digital marketing space. As someone who has built over chatbots over the last 2 years, I can positively say that the most of this hype is bullshit. People are jumping onto the chatbot bandwagon not because they understand the value the technology offers them, but rather because they don’t want to miss out on a trend. At it’s core, however, the technology offers marketers, a real value. The killer App for Chatbots is PPC Lead Generation.