Where do I get early adopters in the US for my startup?

My team and I developed a therapy that helps people quit smoking cigarettes. we are using a combination of virtual reality (cardboard) + mindfulness + coaching. We run our clinical trials and we know that we have a 33% efficacy rate. Everything done in Latinamerica.

With that being said we are struggling to get traction in the US. We want to have our 100 users/user reviews/feedback.

Organic generation is been slow, we are running PPC in Google but still slow and expensive. Any ideas, strategies to get people to try new products in the US? We have a few kits that we can send/ship to smokers if they are willing to try it.

Thanks!

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