I have an idea for a form builder app targeting a specific niche B2B. I am about to start validating my idea. According to my estimation there are about 500 organisations to which I could market this product. I am planning to contact 100 of these organisations for idea validation to gather initial feedback.
Considering a very optimistic scenario, if I only manage to secure 100 customers, and charge 89$ per month for subscription which would result 8900$ a month. Is this enough to run a small SaaS company?
Now I am wondering if 500 organisations is too little? I could potentially market it to other organisations. Should I also include other potential organisations in my idea validation process?