Some Buyers Will Pay a Premium at GoDaddy

 DomainInvesting.com: There have been a number of times where I received a direct inquiry or offer on a domain name, and instead of doing a deal directly with my company, the buyer will purchase the domain name via GoDaddy, where I also have it listed for sale. Sometimes the deal is done at a higher (or […]
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GoDaddy files patent applicaton for “recommending domains from free text”

Domain registrar wants to patent ways to suggest domains based on various non-search data.

Image from GoDaddy Patent application for patent search showing user interface

GoDaddy (NYSE: GDDY) has filed U.S. Patent and Trademark application number 16/235333 (pdf) for “recommending domains from free text”.

The application describes a way to generate domain name suggestions based on data and free text rather than a user searching for keywords.

From the application:

The disclosed embodiments automatically recommend domain names by making use of data provided by the users: 1) during creation, by the user, of a web hosting or other account; and/or 2) mining and making use of the relevant data within the content of files within the repository. The creation of a hosting account may include collecting user input from the user, using a graphical user interface (GUI) and one or more GUI components displayed on a client computer. This user input may include the user’s name, email address, physical address (including street address, city, county, state, country, etc.), username, title for the repository or collection of files (e.g., a website title), description of the repository or collection (e.g., a website description), any other sentence of notes associated with the repository, a business category associated with the user’s business, etc.

Once the user hosting account is established, the user may upload the files to the repository, or otherwise transfer the files through the network for storage. The disclosed system may then use the provided user input, and/or content within the provided files, to automatically identify the main concept from a collection of identified keyword within the rich amount of text contents, while eliminating other irrelevant concepts. These irrelevant concepts may include, as non-limiting examples, stop words, grammatically incorrect phrases, and terms or phrases common to all websites (e.g., “about us”).

Thus, the disclosed system determines how to generate meaningful domain name recommendations based on relevant concepts, which also remove irrelevant keywords or phrases, thereby providing one or more domain names that are shorter and easier for the user to remember.

GoDaddy has a number of domain search and discovery patents, including one that uses image data.

The application was filed on December 28, 2020 and the USPTO published it last week.

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GoDaddy domains doing just fine during pandemic, lays off hundreds anyway

 DomainIncite.com: GoDaddy has announced hundreds of lay-offs as part of a restructuring made necessary by the coronavirus pandemic, but it says its domain name business is still doing pretty well. The market-leading registrar late last week announced changes that will affect 814 of its US-based employees. Hundreds will be laid off. Others will be offe…
Domaining.com

How to Search GoDaddy Domain Auctions using the “old” API

Alvin Brown provides a tutorial on how to use the GdAuctionsBiddingWS_v2 api to search and retrieve domain names listed on GoDaddy Aftermarket by keyword.

Today’s tutorial is a bit tricky. Why? Well, you’ll need to have access to GoDaddy’s old API: GdAuctionsBiddingWS_v2.

You’re likely not familiar with this API by name, yet if you’ve been around domain investing long enough, then you’ve likely experienced or heard of auction bots and auction bot sniping.

Yeah, I know, I know… This tutorial likely stirs the pot a bit for those who do not have access to the api. That’s not the intention of this tutorial.  Nevertheless, for those that do have access and would like to make use of the API, well, this tutorial is for you.

But no worries for those of you who don’t have access to the original API, I’ve kindly provided a few tutorials for GoDaddy’s most recent API. Read more on how to get started using GoDaddy’s more recent API.

For today’s tutorial, the GdAuctionsBiddingWS_v2 API offers nearly 20 different methods to interact with the GoDaddy Aftermarket, including but not limited to the following:

  • EstimateCloseoutDomainPrice
  • GetAuctionDetails
  • GetAuctionDetailsByDomainName
  • GetAuctionList
  • GetAuctionList2
  • GetAuctionListByAuctionType
  • GetAuctionListByAuctionType2
  • GetAuctionListByAuctionTypeAdultBidsCloseDays
  • GetAuctionListByAuctionTypeAdultBidsCloseDays2
  • GetAuctionListByAuctionTypeAdultFilter
  • GetAuctionListByAuctionTypeAdultFilter2
  • GetAuctionListByAuctionTypeAndDates
  • GetServiceStatus
  • GetTermsOfServiceUrls
  • InstantPurchaseCloseoutDomain
  • PlaceBlackorder
  • PlaceBid
  • PlaceBidOrPurchase
  • PlaceBidWithPurchaseProfile

Today’s tutorial focuses on the following two API methods: GetAuctionListByAuctionType and GetAuctionListByAuctionType2.

In short, both methods allow for searching the aftermarket based on a keyword, auction type, and search type.

The difference between the two is that the GetAuctionListByAuctionType includes beginsWithKeyword and auctionType, whereas GetAuctionListByAuctionType2 includes keyWord, auctionType, and searchType in addition to pageNumber and rowsPerPage used by both methods.

For the sake of time and providing an example script that can be downloaded, I won’t dive into the line-by-line details, but I will provide a high-level overview of the example code.

First things first, you must have access to the GdAuctionsBiddingWS_v2 API. If you don’t, then there is no reason to continue this tutorial. This is the mission-critical step of all.

And for the record, GoDaddy is not allowing or issuing access to anyone else.  However, if anyone does have the midas touch to in managing to gain access, then bottle and package up how you did it and sell it — an army of folks await!

As for the tutorial itself, the first thing to note about the example script, which implements the GetAuctionListByAuctionType2 method, is that the following variables and their respective string values must be defined:

  • pageNumber – value is set to the numeric value of 1.
  • rowPerPage – value can be set to one of the following: 15, 25, 50, 100, 200, 300, and 500.
  • keyword – value can be set to a desired keyword phrase contained in domain names, excluding spaces and special characters, minus hyphens.
  • auctionType – value be set to one of the following: auction or buy now.
  • searchType – value can be set to one of the following: most active, featured, expiring, ending soon, buy now, closeouts, bargainbin, and a-z listings.

The keyword ‘domain’ is used as the keyword variable value in this example, which returns a list of domains in auction containing the keyword ‘domain’.

One thing I was in the dark on are the actual values for auctionType and searchType variables. I cannot confirm those are the actual variables to be used, but guessed based on the values I discovered using Developer Tools to inspect the search elements on GoDaddy’s Aftermarket web page.

If anyone knows with certainty about these values, do feel free to chime in with comments in the comments section below.

Now that variables are defined with their respective values, the SOAP request and response can be made using the GetAuctionListByAuctionType2 method. While PHP provides a SOAP class nowadays to make the request, I’ve purposely chosen to use cURL and handcraft the SOAP header and body request (as shown below).

SOAP 1.2 Request

The above example SOAP is a 1.1 Request. If you’re using SOAP 1.2, then the following request can be used as a start point:

SOAP 1.2 Request

The aforementioned example requests, specifically the SOAP 1.1 body and header, are implemented in the example code.

One thing to note is that GoDaddy API credentials from the most recent API release is needed to authenticate the API request.

In the example code, be sure to replace the X’s in the line of ‘Authorization: sso-key XXXXXXXXXXXXXXX:XXXXXXXXXXXXXXX’ with the proper API credentials.

Once the API credentials are created, the API can be authenticated and request successfully made using the SOAP API WSDL url (see example code to obtain url).

Being well on our way to successfully making a SOAP request, the next thing to prepare for is the SOAP response and how to parse it — see the examples below:

SOAP 1.1 Response

SOAP 1.2 Response

The focal point of the SOAP response is the GetAuctionListByAuctionType2Result element, which contains a string of auction data (see example code below).

<Auction ID=”327387240″ Name=”ROCKETFLY.NET” Traffic=”3″ BidCount=”0″ Price=”$ 5 USD” ValuationPrice=”$ 418 USD” TimeLeft=”11H 7M ” RowID=”1″/>

For each domain returned, the aforementioned Auction element is return for each matching domain and contains the following attributes:

  • ID – auction ID
  • Name – the matching domain name
  • Traffic – supposed the number of times a domain is viewed
  • BidCount – the number of bids
  • Price – the current price of domain in auction
  • ValuationPrice – the GoDaddy GoValue or Estimated value of domain
  • TimeLeft – time remaining in auction
  • RowID – the record id or occurrence id of the domain

Again, not diving deep into the details, but to correctly parse the SOAP response, you’ll need to use the following PHP built-in functions: str_ireplace, htmlspecialchars, simplexml_load_string, json_encode, and json_decode.

In short, each aforementioned function helps to clean and transform the SOAP response into XML and into a workable PHP array to access the Auction element attribute data contain specific domain data.

If you load the file to a web server and view it via a web browser, then you should see a list of domain names likely containing the ‘domain’ keyword or keyword you set, if any domains are available for the defined keyword.

And that’s the tutorial folks!

Closing Thoughts

Of course, that’s not really the tutorial in its entirety. That’s just all we have time for today.

This tutorial could be extended in a number of ways. For example, one of the ways to extend this tutorial is adding the ability to parse and then store data in a database for analytics purposes — if you’re all about data-driven domain investing.

Now it’s worth mentioning that searching for domains can be easily completed using GoDaddy’s Saved Search functionality, including a daily email of your saved searches right to your inbox.

However, this type of search is only a snapshot for the time in which it is taken, whereas the API can be automated to run on the minute, hour, day, week, etc — year-round if you will.

Emails are forever locked in your inbox until you take action, unlike the exponential flexibility of scripting and automating against the API, which could operate with and without us — sleeping or awake, busy or bored.

If you have questions or comments about this tutorial, chime in below in the comments section.

Thanks and that’s all for now!

[ DOWNLOAD EXAMPLE SCRIPT ]

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© DomainNameWire.com 2020. This is copyrighted content. Domain Name Wire full-text RSS feeds are made available for personal use only, and may not be published on any site without permission. If you see this message on a website, contact editor (at) domainnamewire.com. Latest domain news at DNW.com: Domain Name Wire.

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GoDaddy Monetizing Mobile Parked Names with Link to Broker Service

 DomainInvesting.com: Nepotism Barbie is trending on Twitter right now, and the domain name NepotismBarbie.com was registered at GoDaddy in January of this year. It doesn’t look like the registrant has done anything with this domain name, but that is not really the point of this article. Have a look at NepotismBarbie.com, a domain name that resolves…
Domaining.com

GoDaddy restructuring impacts 814 employees

 OnlineDomain.com: GoDaddy said today that the company faces challenges in U.S. outbound sales, specifically, soft customer demand for certain higher-priced, do-it-for-you services such as GoDaddy Social, and reduced effectiveness of outbound calling to customers. Given these challenges and continued uncertainty resulting from COVID-19, the company imp…
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GoDaddy plans layoffs and is closing Austin offices

Company struggles with outbound sales and social media products.

GoDaddy logo showing the heart-shaped design

GoDaddy’s (NYSE: GDDY) revenue is topping expectations, but the company is laying off employees and restructuring its business because Covid-19 is impacting part of its business.

The company expects Q2 revenue to top its previous $ 790 million guidance by approximately 1%.

The restructuring is due to significant challenges with outbound sales efforts and its GoDaddy Social product, which is facing severe headwinds as its customers remain closed or in crisis mode.

814 employees — about 10% of its workforce — will be impacted, but many of them will be offered new roles.

The biggest impact will be in Austin, where the company plans to close both offices. GoDaddy entered the city with its acquisition of Main Street Hub, a do-it-for-me social service. The Main Street product is a higher ticket item than GoDaddy’s self-service tools. GoDaddy makes social media posts on behalf of companies. Many of those small businesses are now closed or significantly cutting back expenses.

331 sales employees in GoDaddy social will be let go. Additionally, the company is reducing the size of its Social Fulfillment and Customer Success teams by 120 team members.

GoDaddy is also shifting its sales efforts to a single office in Gilbert, Arizona. This will impact 134 salespeople in Iowa, who will be offered relocation to Arizona. Some will be offered the opportunity to move into inbound sales in Iowa.

The company is offering a generous exit package to those leaving the company. They will no longer work effective today but will be paid through September 1. They will then get at least four weeks of severance, and people who have worked at GoDaddy for three years or more will get additional severance. GoDaddy will pay healthcare costs through the end of the year for the impacted employees.

GoDaddy is taking a $ 15 million pre-tax restructuring charge for the payment of severance and related benefit costs and has determined that certain lease assets with a book value of approximately $ 58 million are impaired.

Post link: GoDaddy plans layoffs and is closing Austin offices

© DomainNameWire.com 2020. This is copyrighted content. Domain Name Wire full-text RSS feeds are made available for personal use only, and may not be published on any site without permission. If you see this message on a website, contact editor (at) domainnamewire.com. Latest domain news at DNW.com: Domain Name Wire.

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GoDaddy Announces COVID-19 Related Layoffs

 DomainInvesting.com: Some unfortunate news to report from GoDaddy this morning. GoDaddy CEO Aman Bhutani had the difficult job of announcing a round of layoffs at the company, the direct result of the impact the COVID-19 coronavirus has had on the company. The news comes less than three months after the company “pledged not to lay off […]
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GoDaddy and Dan To Start Sales Data: What Does That Mean For Domain Business?

 ArifSengoren.com: It’s one of the rare moments that we heard the good news in 2020. Both Dan and GoDaddy announced that they will publish some of their aftermarket domain sales in the upcoming days. That’s a pretty good news for the domain industry as we’re complaining lack of data and complaining about it for a while.Continue readin…
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More Sales Data Coming from DAN and GoDaddy

 DomainInvesting.com: In the coming months, we will begin to see more domain name sales data shared publicly by two of the largest domain name sales platforms. This morning, GoDaddy and DAN separately announced that more domain name sales transacted on their platforms will be publicly shared and reported. DAN announced its privacy policy change on Twitter…
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