I want to apologize for the long post, I tried to make it as shorter as possible but I wanted to be enough clear. I really wanted to talk to someone and get some advice cuz I feel like I’m stuck on a street without exit.
Also, I believe there might be others who are in the same situation as me so I hope this post will help them too.
Let me give you a short background first
I own a startup that is providing software development services for companies. The startup consists only of me mainly because I haven’t had the chance to grow a team yet but that’s another story.
I already had some clients that helped me built a portfolio and gain a lot of business experience but because the projects were very small (Prototype, POC) the money coming in wasn’t enough ($ 3K – $ 7K). I mainly used them for personal costs and to build a strong new brand, a website, and lead generation strategy – my biggest issue to date to which I believe I finally found the perfect solution.
As a one-man show, I was in charge of estimating some of the projects and developing them. I’m horrible at estimating software projects. I’m a developer but estimating was never my thing. Because of that (and lack of PM experience), I had some issues with too short estimates and receiving less money for more work and in other cases, the client kept adding new functionalities.
Lesson learned! But till today my main issue was that I was working with clients who were too small, didn’t had enough money, and kept losing my time in meetings without any results.
I’m finally changing the strategy and I’m about to launch a strong lead generation strategy that will result in qualified leads with money who can pay.
That’s is one of the reasons why I’m freaking out. In the best-case scenarios:
- You can be a small company with a team including a PM and a few developers
- You can be a startup but your team (consisting only of co-founders) have at least 2 developers in it; or 1 Dev and 1 businessperson
And you’ll be able to provide solid PM process and strong development while working on other stuff in the company which requires your attention.
In my case, I do literally everything. Outsourcing some of the work to freelancers was a good decision for some of the small projects but I’m not quite sure for a bigger one. I think that might be the best option but I'm not really sure. I don’t know anyone who has been in my situation or a mentor who can advise me.
I literary need 2-3 full months of paid work and I’ll be able to hire 2 devs
What do you think is the best option or what I should really do? I strongly believe there is a solution to my situation but I can’t find the sweet spot yet.
Thank you for taking the time to read everything.